The Question of PLR Products
“PLR Products. PLR means “Prive Label Right”. These may be books, softwares, articles etc, with a resell right given by the original maker of these things. People use these books, etc on their websites to generate Adsense income.”
Still did not understand what does it means?
Why the owner gives the right for these books to resell them again?
Doesn’t he make a lot of sales for his books/softwares?
Do you buy a domain and host these files and put the ads in the domain and get traffic for it?
Is that what these PLR products are for? or you get income from selling these stuff also?
OK, I will try and keep this as simple as possible, so as not to confuse you or anyone else who is new to PLR.
As you said, PLR means that you can take the product (Article, Ebook, Software etc) and re-brand it with your own name, as though you had written it yourself.
However, in order to make money using PLR, it is recommended that you do the following:
1. Change the Graphics (If an Ebook or Software)
2. If you are going to use an article as a post on your site, re-write the article so that there is at least a 30-60% difference from the original. (this will help you avoid the ‘Duplicate Content’ penalty). Of course, some folks say there is NO ‘penalty’ and just publish as is. That is down to you
3. Change the title. Whether it is an article, an Ebook or software, you want to give it a ‘unique’ title, so it is identified with you.
4. If an Ebook: Add your own content - graphics, links etc
5. If it has a Sales page: Change the graphics. Change some of the content, Change Testimonials. Add your own Payment links
Some other uses for PLR material: (In no particular order)
a. Break an Ebook into sections and offer it as a course (A site or by Autoresponder)
b. Read the material and record it as an audio
c. Use PLR articles (unchanged) as an Autoresponder course.
d. Break up into smaller sections and use as Blog posts
e. Re-write the articles /Ebook and offer it to JV partners as content or giveaway for their List
f. Re-write, re-brand and offer it as product for ‘Giveaway’ promotions
g. Use PLR as ‘extra’ bonus for subscribers
h. Use PLR as OTO bonus (One Time Offer)
i. Use the Articles as the basis for an Ebook
Now, PLR always comes with the right to change it and brand it as your own product. However, it doesn’t always come with the rights to re-sell the ‘Private Label’ portion.
Legally though, this is a dodgy area as, once you substantially change a product, it is, effectively, yours to do with as you will.
So, you could take a PLR product, re-write or re-brand it and then sell it on to your own list with PLR rights!
In fact, a lot of the so-called ‘Gurus’ do this.
Why would someone go to the trouble of developing a product and then selling the PLR to it?
Mainly because, as a PLR product, you can charge more for it than you could if it only came with Resell or Master Resell rights.
The owner is gambling that by selling the PLR at a higher price, they are going to make more than if they sold the basic rights, as above.
Also, the owner may not have a list or be interested in the Marketing aspect of selling the product as their own. They would rather just develop the product and sell it to a pre-qualified list of buyers.
Or it may be a product that has come to the end of it’s shelf life (in the case of Software) and is just not selling for the owner as well as it was, so they offload it onto eager PLr buyers, who dream of making their fortune with it.
As for Hosting and such, depending on how you plan to use the material, will determine how you structure your sites. Hope that helps clear some things up
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