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Tag Archive: pay per click

You are browsing the tag archive for pay per click.

Facebook Social Ads is A New Generation of Advertising

Posted in General By admin on February 6th, 2008 No Comments

Here’s another brand new way that you can monetize your Facebook profile by including laser targeted adverts for whatever you want right there in the middle of your Profile page. One of the leading online advertising companies AdBrite has very recently launched a service where you can add targeted advertising into 100 different applications.

So, take a look at the Facebook module here. Firstly, you need to decide what it is that you want to advertise, and that is entirely up to you - but remember what we have said time and again about not being too obvious with any kind of promotional materials on Facebook.

The idea is that whatever advert you place will take the viewer directly to a page on your own site, or on another site of your choosing. So, see if you can tie in the idea of a good cause with you making money at the back-end somehow, rather than going straight for the sale. Whichever way you do it, choose the application that you want to tie your advert to, and then follow the instructions on the first screen for creating your AdBrite advertising campaign, making sure that you set it so that it is only related to placing advertising on Facebook.

Now, these ads are going to be charged on what is known as a ‘Pay Per Click’ (PPC) basis. That is, every time that someone clicks on your ad, you are going to pay for it. Therefore, if your ad is written badly or inaccurately, then you might end up spending all of your advertising budget drawing clicks from folks who never had any real intention of looking at your product or service anyway.

So, you must make sure that your ad is effective, and that it is really only designed to draw clicks from those people who would be genuinely interested in your topic. You want to try to dissuade the ‘tire kickers’ as far as possible.

Yet another great way that you can make money by using Facebook!

Massive and Easy Profits with Affiliate Marketing Using PPC

Posted in Website Promo By Warrior on May 27th, 2007 2 Comments

Massive and Easy Profits with Affiliate Marketing Using PPC

PPC is short for Pay-Per-Click and is one of the most powerful forms of advertising online now. It can be considered a form of search engine by itself but most of the major PPC work alongside the organic searches of the engines. PPC advertising is one of the most targeted advertising available online now and can be very cost-effective as well. Here I will reveal how to integrate PPC advertising with affiliate marketing and make huge and easy profits!

Let’s take a quick look at how Pay-Per-Click Search Engines work.

Pay-per-click search engines generate ad listings and rank them based on the bid prices that the advertiser is willing to pay for each click on that ad. Some PPC engines have a more complex algorithm to determine ad rankings such as using the click-through rate (CTR) multiplied by the bid price or even including a quality score for the ad based on the CTR, ad text, landing page, domain and keyword history. Advertisers then pit their ads against one another in order to get a higher ad placement for specific terms or keyword phrases.

If the PPC engine ranks ads by bid prices only, the highest bidder for a certain keyword or phrase will then have the ad ranked as number 1 in the PPC search engine followed by the second and third highest bidder, all the way up to the lowest bidder that have placed a bid on the same keyword or phrase. These ads will then appear prominently on the search engine results pages (SERP) based on the bid amount agreed to pay for each click.

How to use PPC effectively for your Affiliate Marketing?

Affiliate marketers are usually paid per sale for the products they promote and PPC is one of the best forms of targeted traffic they can get. Most products will come with a pre-tested conversion ratio for targeted traffic and is made known to affiliates.

With this conversion ratio in mind, the affiliate marketer can easily determine how profitable it can be to market the product on PPC search engines. A conversion ratio of 1 percent will require 100 views of the page, and in this case clicks from the PPC engine, to make a sale. If the product gives a commission of $50 per sale and the bid price you are paying per click is $0.10, then after 100 clicks on your ad, you will have spent $10 but you will also have made a sale of $50 which gives you a net profit of $40.

Isn’t that easy?

One of the most important benefits of using PPC advertising is its set-it-and-forget-it feature. Once you have created a campaign that is profitable, you will only need to monitor it once in a while to make sure everything is working fine and also to test and improve on your CTR, quality score, conversion rate etc. This will free up a lot of your time to let you try out new products with new markets. Each profitable campaign that you create acts as a separate stream of income and once you get it down, you will be creating income streams that earn you huge money on autopilot easily.

Understanding PPC and using it effectively in affiliate marketing is definitely one of the most powerful forms of marketing online. PPC has been used by super affiliate marketers to earn huge paychecks every month on complete autopilot for many years. It has been time-tested and proven to work over the years and will continue to work very well in the future. Take this step to integrate PPC into your affiliate marketing and start earning those huge and easy paychecks now!


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